Website Management that Unlocks 24/7 Sales
Just like a dedicated sales rep, your website works around the clock to represent your brand. With active website management, it performs at its best—delivering results and supporting your business growth every step of the way. [Download our Website Management Process]
It’s tempting to invest in a glamorous website that is “designed” to look beautiful and showcase your business to the world—and then believe its job is done. You spend countless hours and effort getting it just right, and then forget about it, letting it sit there like a museum exhibit—something to admire, but not really use. But a website is not meant to be a static work of art, it’s meant to be a living, breathing business tool that works for you—day in and day out.
See how, our efficient website management services (less than your daily tea / coffee budget at office) makes websites really start rocking!
Your Website Is Not a One-and-Done Investment—
It’s Your 24/7 Sales Machine that Requires Guidance.
Let’s be honest for a second: Some business owners treat their website like a one-off purchase—a “set it and forget it” affair, almost like buying a billboard that you never touch again. You might think, “I’ve paid for the website, so it should be good to go now, right?” Wrong. Treating your website like a “one-and-done” investment is like buying a fancy sports car and then never getting an oil change or a tune-up. You keep posting on social media and refer to it through URLs and QR codes, but then ignore to make it work as impressively, so eventually, it’ll break down on you.
Yes, we understand that you’ve spent years growing your business with traditional methods: word-of-mouth, client referrals, PPC campaigns, trade events, and maybe a little cold calling here and there. You’ve built a solid customer base, and it’s worked for you till now, but here’s the problem: the digital world is not waiting for you to catch up. Your website, left to its own devices, can become outdated, sluggish, and practically inoperable online, and that’s where the challenge is. Other businesses in your industry—if they are staying on top of their digital presence—and are growing their customer base making use of their website, may hijack your potential future clients.
At Aidasinc.com, we’re here to remind you: Your website is an ongoing investment—it requires regular management to keep it performing at its best. But don’t worry, we’ve got you covered, so you can focus on what you do best: running your business.
Your website isn’t just an online brochure—
it’s a sales tool, a marketing powerhouse, and a customer service representative that works for you 24/7.
Imagine you walk into a business center or a store where no one’s around to help – that would be a quite frustrating experience for you, isn’t it? Now, imagine a potential customer lands on your website, but it’s not helping them out as expected from websites in your industry. What’ll happen, they’ll bounce away faster than you can say, “Oh, I’ll just update it later.” This certainly is not exactly the first impression that you want to make on your target audience, right? So here are some eye-opening stats that might make you rethink the validity of “set-it-and-forget-it” mindset regarding a business website:
- 53% of people will leave a website that takes more than 3 seconds to load (Google). If your website is slow, you’re losing potential clients every minute.
- 47% of customers expect a webpage to load in 2 seconds or less (HubSpot). If your site is dragging its feet, they won’t stick around long enough to see what you have to offer.
- 75% of users judge a company’s credibility based on their website design (Stanford University). If your website looks outdated, potential customers might assume your business is stuck in the past, too.
Point to make is that your website isn’t a one-time project, in fact it needs regular updates, maintenance, and optimization to keep it working for you. And here’s the thing: If your website isn’t performing at its peak, you’re losing out on opportunities—and revenue!
Your website CAN Do More than other channels—
it’s a sales tool that can keep attracting prospects from anywhere in the world and channelize them to contact you for business!
Sure, traditional business methods like word-of-mouth and referrals have worked in the past, and they are likely to continue for foreseeable time to come. But the truth is, 86% of consumers now go online to find a local business (Source: BrightLocal) before they connect with one. That means, if your website isn’t up-to-date, or it isn’t able to channelize their requirements into solutions that your business offers, you’re missing out on the majority of potential customers actively searching for businesses like yours. Here’s another stat that might sting a little: 60% of small businesses don’t have a digital marketing strategy (Source: Small Business Trends).
Let’s break this down to short term goals, like you’ve built your business on strong traditional foundations, but it’s time to evolve. Your website needs active management to transform from a passive online brochure into your digital storefront, and it needs to be optimized to attract, engage, and convert potential customers. The digital world is moving fast, and thus your website must keep evolving with it, or it’s not just keep falling behind—but you’ll also be missing out on valuable leads and sales.
What Website Management Services Actually Do?
Just like a car needs regular maintenance to keep running smoothly, your website needs ongoing updates and care to stay competitive.
You might be thinking, “But I already paid for a website—and I keep paying for the domain and hosting, so why should I keep investing in managing it?” Think of it this way: Just like a car needs regular maintenance to keep running smoothly, your website needs ongoing updates, optimization, and care to stay competitive. Ignoring it is like letting your business’s most valuable marketing tool gather dust. So here’s a quick listicle of what ongoing website management includes—and why it’s so important:
- Security: Hackers love to target small businesses, thus keeping your website secure with latest software means protecting your business, your customers, and your reputation.
- Content Updates: Fresh content keeps your audience engaged, search engine algorithms interested, and shows you’re an active, credible business. So if your site still talks about last year’s product launch, you’re already behind, and that must be updated.
- Performance Optimization: Slow websites lead to frustrated visitors, so we make sure your website loads quickly, such that your customers don’t bail out before they even see what you offer.
- SEO: Search Engine Optimization isn’t a one-time fix, it’s an ongoing effort to ensure your website ranks higher on search engines like Google – and we get that included in our website management services. Without it, you’re invisible to people who are actively searching for businesses like yours.
- Analytics: We regularly track how your website is performing and our experts present the hard-facts from Google’s data sources, so you can make data-driven decisions to grow your business.
Point to make here is that our website management service is all about continuous improvement, keeping your site running at peak performance, and ensuring it stays competitive in a fast-paced digital world.
The Cost of Website Management Services:
How A “Strategic Investment” Costs Nothing in the Long Run.
Yes, there is a cost of neglecting your website, and it is higher than you may be thinking, here’s how. Imagine investing in a top-tier sales team, investing in all the resources to hire them and train them on your products, but then leaving them to sit idle—what’s the point? Your website is the same, if not more, and if it’s not actively working to attract new customers and keep the ones you have engaged, it’s costing you opportunities. Unless, you’d not be keen in adding new customers to your kitty. So here’s the breakdown of our website management services:
- Hourly Services: Need help with specific tasks? We offer hourly website management services, so you only pay for the time you need—no long-term commitment required.
- Retainer Services: Want full, ongoing management, without any contract? Our monthly retainer model ensures your website is constantly optimized, updated, and working hard for you month after month.
For less than the cost of your daily tea or coffee for your sales staff, you can keep your website running at its best, bringing in leads, closing sales, and helping your business thrive.
Don’t Let Your Website Fade Into Obscurity—
Your website is a living, breathing asset, that can help create a bright future.
Your website, with regular management and ongoing attention, will not only help it to stay healthy, effective, and competitive, but also amplify your business results. If you’re serious about growing your business and staying competitive in your industry, it’s time to treat your website like the powerful business tool it is.
At Aidasinc.com, we specialize in website management that keeps your digital presence fresh, secure, and always working for you. So why let your best salesperson crumble under neglect? Take action today—let’s chat and get your website performing at its peak!