7-Min Digital Authority Self-Audit
Free — no obligation.
How Easily Does Your Market Recognize Your Expertise?
Rate six areas from 1–5 based on how buyers experience your business. Your results will highlight where further investigation may create the most value.
Get your personalized Digital Authority Score + 5-Step Action Blueprint.
See where you stand, where buyer confidence may be at risk, and what to do next.
Can the right buyers find you?
How easily do qualified buyers discover your business where they naturally look before choosing a provider?
| 1 | 2 | 3 | 4 | 5 |
|---|---|---|---|---|
| Invisible | Limited | Inconsistent | Visible | Consistently Found |
Can a new buyer quickly understand what you do and why it matters?
How clearly does your digital presence explain who you help, what you do, and why your expertise matters?
| 1 | 2 | 3 | 4 | 5 |
|---|---|---|---|---|
| Confusing | Unclear | Partly Clear | Clear | Immediately Understood |
Can buyers find enough credible proof to trust your expertise?
How easily can buyers find evidence of your expertise, capability, and relevance before contacting you?
| 1 | 2 | 3 | 4 | 5 |
|---|---|---|---|---|
| No Confidence | Low Confidence | Moderate Confidence | High Confidence | Strong Confidence |
Can buyers validate your expertise before contacting you?
How easily can buyers evaluate your capability through your experience, results, and relevant evidence?
| 1 | 2 | 3 | 4 | 5 |
|---|---|---|---|---|
| Cannot Evaluate | Difficult to Evaluate | Partly Evaluable | Easy to Evaluate | Clearly Validated |
Does your digital presence help buyers confidently take the next step?
How clearly does it show why your business is relevant, what makes it worth considering, and what to do next?
| 1 | 2 | 3 | 4 | 5 |
|---|---|---|---|---|
| Blocked | Difficult | Uncertain | Clear | Confident |
Do qualified buyers continue after they show interest?
How clear and easy is the path from enquiry to conversation, purchase, or the next action?
| 1 | 2 | 3 | 4 | 5 |
|---|---|---|---|---|
| No Process | Reactive | Basic | Structured | Consistent |
Your score is a signal, not a diagnosis. A lower-scoring area indicates where further investigation may be valuable—it does not necessarily identify the underlying business constraint.
Want to See What Your Results May Be Telling You?
Free — No Obligation.
Enter your email to see what your results may indicate. After reviewing your results and a brief exchange with our team, you may receive:
- Your Digital Authority Score: Where do you stand? A benchmark of your digital authority and buyer confidence.
- Potential Authority Gap: Where might you be losing confidence? Expert insight into where and what could be causing buyers to hesitate.
- Comparative Authority View: What are competitors doing differently? Key differences affecting buyer discovery, trust, and evaluation.
- 5-Step Action Blueprint: What should you do next? Five expert-guided actions to improve what matters most.
A Note Before You Start: This isn’t a test of how good your business is. It examines how easily the market can recognize the expertise you already have—and where to start improving.
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