Online Presence Management for Interior Design Firm

• 15x rise in project inquiries
• 10k keywords seo traffic
• 14x rise in engagement

Scenario and Goals:

Faced with a crowded home design market, our talented house and interior design client needed a strong digital presence built from the ground up. Our goal was to craft a content strategy that resonates with their target audience, boosting brand awareness, cultivating a stellar online reputation, and significantly increasing project inquiries.

Our Holistic Approach:

We established a robust multi-channel presence for our house design firm client, optimizing their brand visibility, reputation, and engagement with both local and NRI audience.

• Local Focus: We created content showcasing the firm’s expertise in tackling local challenges and highlighting their understanding of the design needs of their audience.
• Interactive Storytelling: We leveraged interactive elements like polls and Q&A sessions to engage the local audience and understand their style preferences.
• Community Spotlight: We featured local projects, success stories and even highlighted design challenges, thereby fostering a sense of community and generating demand in the process.
• Visually Captivating Content: Stunning high-quality photos, project videos, and glimpses on projects kept the audience engaged and showcased the firm’s design vision.

Data-Driven Outcomes:

By focusing on content, interactive engagement and fostering a sense of community, we were able to create an impactful online presence and attract a flood of project inquiries.

• Content Impact: Our content marketing strategies generated a 15x increase in project enquiries from local as well as NRI homeowners.
• Engaging Audiences: We cultivated a thriving brand footprint with 48,000+ YouTube subscribers and 16,000+ Meta fans, fostering a loyal following.
• Reputation Boost: By showcasing their design expertise and local focus, we established our client’s strong reputation within the community.